Sale!
Storefront 2.5.3

EffectIO Storefront 2.5.3

Original price was: $70.00.Current price is: $9.99. / year

Drop-in compatible replacement & Licensed Product

Storefront is the perfect theme for your next WooCommerce project. Designed and developed by WooCommerce Core developers, it features a bespoke integration with WooCommerce itself plus many of the most popular customer facing WooCommerce extensions. There are several layout & color options to personalise your shop, multiple widget regions, a responsive design and much more. Developers will love its lean and extensible codebase making it a joy to customize and extend. Looking for a WooCommerce theme? Look no further! Version: 2.5.3

Storefront is the perfect theme for your next WooCommerce project. Designed and developed by WooCommerce Core developers, it features a bespoke integration with WooCommerce itself plus many of the most popular customer facing WooCommerce extensions. There are several layout & color options to personalise your shop, multiple widget regions, a responsive design and much more. Developers will love its lean and extensible codebase making it a joy to customize and extend. Looking for a WooCommerce theme? Look no further!

Released on: 2020-12-16

Single License

Club Membership

17,99 / Month Membership

NEW Activate all licensed items with the free Dashboard

EffectIO Dashboard

Discover when we give away free Plugins

Find out when we give items for Free

Hey! 🎉 Monthly emails, tops. Snag exclusive plugins/themes for $0. They go quick, but you might just get a freebie! 😉

30 Days Money Back Guarantee

Guaranteed pre-activated plugins. Most items work immediately after installation. Open a support ticket to obtain the license keys for the ones that ask for activation.

Free support to install and setup on your site.

Discover the Power of Storefront with EffectIO

Looking for an outstanding WordPress theme that is versatile, customizable, and built with performance in mind? Look no further than Storefront! This intuitive and user-friendly theme has become a favorite among WordPress developers and website owners due to its powerful features and seamless integration with WooCommerce.

Storefront offers a clean and minimalist design that can be easily tailored to suit your brand’s unique style. With a wide range of customization options, you can effortlessly create a stunning online store that truly reflects your vision. Whether you’re selling physical products or digital downloads, Storefront provides a solid foundation for your online business.

One of the most appealing aspects of Storefront is its compatibility with a vast library of plugins, allowing you to expand its functionality and add exciting features to your website. However, keeping these plugins up to date can be a daunting task, especially if you have multiple websites or are managing client websites.

This is where EffectIO comes in as a cost-effective alternative update channel for Storefront plugins. With EffectIO, you can access a vast selection of premium plugins that are regularly updated, ensuring that your website remains secure and fully functional. Not only does EffectIO save you money by offering significant discounts of 30 to 90 percent, but it also provides added convenience by allowing you to update your plugins directly through the EffectIO Dashboard.

Benefits of Choosing Storefront with EffectIO:

  • Easy customization options to match your brand’s unique style
  • Seamless integration with WooCommerce for a powerful online store
  • Regular updates to keep your website secure and up to date
  • Access to a vast library of premium plugins for enhanced functionality
  • Significant cost savings with 30 to 90 percent discounts
  • Effortless plugin updates through the EffectIO Dashboard
  • Items come pre-activated for a hassle-free setup
  • Premium support from EffectIO to assist you whenever needed
  • Ability to expand your website’s capabilities with ease
  • Benefit from GPL code and the freedom it provides
  • Save time and effort with a user-friendly and intuitive theme
  • Enhance website performance with Storefront’s optimized design
  • Flexibility to sell physical products or digital downloads
  • Create a professional and eye-catching online presence
  • Receive regular updates and improvements for a future-proof website
  • Stay ahead of the competition with cutting-edge features

Start Unlocking the Full Potential of Storefront Today!

Take advantage of the seamless integration, flexibility, and cost savings offered by Storefront with EffectIO. Update your plugins effortlessly, benefit from GPL code, and enjoy premium support from the EffectIO team. With our super deals, you can access an extensive range of plugins at discounts of 30 to 90 percent. Don’t miss out on the chance to create a stunning and powerful online store with Storefront and EffectIO!

Storefront is the perfect theme for your next WooCommerce project. Designed and developed by WooCommerce Core developers, it features a bespoke integration with WooCommerce itself plus many of the most popular customer facing WooCommerce extensions. There are several layout & color options to personalise your shop, multiple widget regions, a responsive design and much more. Developers will love its lean and extensible codebase making it a joy to customize and extend. Looking for a WooCommerce theme? Look no further!

2.5.3 — 2019-08-19
  • Fix - Remove directory that was included in the previous release by mistake.
2.5.2 — 2019-08-19
  • Fix - Introduce extra block styles to fix issue with WooCommerce 3.7 blocks. #1189
  • Fix - Make Storefront admin notices conform to new WP.org theme rules. #1190
  • Dev - Add filter to alter credit links. #1191
2.5.1 — 2019-07-04
  • Feature - WooCommerce Product Recommendations integration.
  • Enhancement - Add support for color styles in the "Table" block.
  • Fix - Move privacy link outside credit link conditional.
  • Fix - "Separator" block styles preview styling.
  • Fix - Increase Shipping Methods cell size on the Checkout page.
  • Fix - Stop logo image from overlapping with the "Menu" toggle on small screens.
  • Fix - Cover block placeholder layout.
  • Fix - Cover block paragraph size and default color.
  • Fix - Floated images alignment when using the "Image" block.
  • Fix - Uneven form input widths on checkout page.
  • Fix - Composite Products: Layout issue limited to Bundles contained in Composites when the "Hide Thumbnail" option of a bundled product is hidden.
  • Fix - Fixed an edge case where a PHP warning could show up when going through the NUX.
  • Fix - Removed CSS rule that forced a 2-column layout on cart cross-sells.
  • Fix - "Product Filter" widget styling on small screens.
  • Fix - Add styling for number input type.
  • Fix - Warning in the Query Monitor plugin when using Jetpack without the "Infinite Scroll" module enabled.
  • Dev - Removed minification from front-end stylesheets since it makes the files impossible to read for folks trying to do simple tweaks.
  • Dev - Moved style.css "do not edit" note to a non important comment.
  • Dev - Updated node dependencies.
2.5.0 — 2019-05-09
  • Feature - Updated Starter Content to make use of WooCommerce 3.6 blocks, and also the new cover block introduced in WordPress 5.2, to create a custom editable homepage.
  • Tweak - Added edit link to post, pages, and products.
  • Fix - Prevent overlap of site title and handheld menu button when not using a logo image.
  • Fix - Added error styling to T&C checkbox and Country select in the Checkout page.
  • Fix - Ensure all inputs use accent color set in the Customizer.
  • Fix - Don't show sticky add to cart if product cannot be purchased.
  • Fix - Added margin to view cart link in the "Added to cart" notice.
  • Fix - Replaced CSS calc with Sass math when calculating block gallery column widths for better compatibility with IE11.
  • Fix - Change color and size of "remove" icon in the Cart page.
  • Fix - Change product pagination z-index for compatibility with PhotoSwipe.
  • Fix - Fix double scrollbar when original length of the mini cart surpasses the end of the page.
  • Fix - Move all Gutenberg assets to Gutenberg hooks.
  • Dev - Updated Composite Products integration for compatibility with version 4.0.
  • Dev - Updated FontAwesome to 5.8.1.
2.4.6 — 2019-04-26
  • Fix - Sort homepage template categories by `menu_order` instead of `name`.
  • Fix - Remove menu transition when no menu is assigned to primary location.
2.4.5 — 2019-03-15
  • Fix - Revert changes made to the navigation menus that in some cases could cause menus to be hidden on the page.
2.4.4 — 2019-03-14
  • Tweak - Update UTM parameters on WooCommerce.com links.
  • Tweak - Compress and minify `pep.min.js`.
  • Tweak - Minify CSS files in the `base` folder.
  • Fix - Underline links in post content, footer, and breadcrumbs for better accessibility.
  • Fix - Bolder outline styles for better accessibility.
  • Fix - Stop Handheld Navigation items from being read by screen readers when the menu is collapsed.
  • Fix - Add styling for product columns on the header widget area.
  • Fix - Hide bundle/composite child cart items below the desktop size threshold.
  • Fix - Split Jetpack styles into separate files to fix a flash of content when using the infinite scroll option.
  • Dev - Update node dependencies.
  • Dev - Handheld Footer Bar JavaScript moved from `navigation.js` to `footer.js`.
2.4.3 — 2019-02-05
  • Feature - Replicate Storefront's layout logic in the block editor. Wide and Full-width options are made available only if supported.
  • Enhancement - Product pagination is now circular and skips hidden products.
  • Tweak - Remove unused variables from `inc/customizer/class-storefront-customizer.php`.
  • Tweak - Refactored "Posted on" section in `storefront_post_meta()`.
  • Tweak - Standardize mixing of static/non static function calls in the `Storefront_Customizer` class.
  • Tweak - Remove padding and transition styles from post navigation.
  • Fix - Remove hard coded colors for Blocks from `gutenberg-blocks.css` and use colors set in the Customizer instead.
  • Fix - Clear floats on alignwide and alignfull blocks.
  • Fix - When outputting custom styling for extensions, check if the object `$storefront` is in the expected format and has right properties.
  • Dev - Babel added as a dependency.
  • Dev - New `assets/js/src/editor.js` file.
  • Dev - Revert filter name. `storefront_woocommerce_customizer_css` reverted to `storefront_customizer_woocommerce_css`.
  • Dev - New hooks added to post header section: `storefront_post_header_before`, `storefront_post_header_after`.
2.4.2 — 2018-12-11
  • Fix - Load in `functions.php` missing `storefront-woocommerce-functions.php` file required for compatibility with Jetpack's Infinite Scroll feature.
  • Dev - Update order of Sass import files in `gutenberg-blocks.scss` and `gutenberg-editor.scss` to ensure that these are compiled correctly.
  • Dev - Update Grunt tasks.
2.4.1 — 2018-12-06
  • Fix - Fatal error caused by a method incorrectly defined as static.
  • Fix - Remove unnecessary trailing slash in the first `load_theme_textdomain()` call.
2.4.0 — 2018-12-06
  • Feature - Add support for the new blocks introduced in WordPress 5.0.
  • Feature - Gutenberg editor styles.
  • Feature - Redesign blog post templates.
  • Tweak - Remove legacy Jetpack logo feature.
  • Tweak - Move all WooCommerce related code inside of the `inc/woocommerce` directory.
  • Fix - Allow zooming and scaling for improved accessibility.
  • Fix - Multiple code standards improvements.
2.3.5 — 2018-10-24
  • Fix - Use Pointer Events API for consistency across touchscreen devices when interacting with menus.
  • Fix - Removed CSS rule that was incorrectly changing the width of image logos to 100%.
2.3.4 — 2018-10-11
  • Tweak - Introduced new styles for enhanced compatibility with Composite Products 3.14.0 and Product Bundles 5.8.0.
  • Fix - Improved touch support for dropdowns.
  • Fix - Added missing RTL support to the Guided Tour in the Customizer.
  • Fix - Added a fix to prevent starter content from showing up if not entering the customizer through the NUX.
  • Fix - Fixed clearing of cart item rows on handheld screens.
  • Fix - Changed store notice `z-index` value to prevent overlap with the handheld footer bar.
2.3.3 — 2018-07-18
  • Tweak - Removed `user-scalable=no` from the viewport meta tag to allow for zooming on mobile browsers.
  • Tweak - Allow for a flexible height on the site logo.
  • Tweak - Only try to add title from `data-title` to responsive table columns that have this attribute set.
  • Fix - Prevent select box from overflowing its wrapping container.
  • Fix - Fixed handheld sub navigation dropdown toggle color. It now uses the same color set for the links.
  • Fix - Fixed price label direction when in RTL.
  • Fix - Removed related products static number of columns. It will now use the value from the wrapper `ul.products`.
  • Fix - Removed font weight from default link styles for better compatibility with design plugins.
  • Fix - Fixed H3 scopping in WooCommerce Brands integration.
  • Fix - Fixed bundle layout issues in Composite Products integration.
2.3.2 — 2018-05-30
  • Tweak - Replaced `wp_kses_data()` with `wp_kses_post()` on price outputs in the Mini-Cart and Sticky Add-To-Cart.
  • Tweak - Added support for `tel` type fields in forms.
  • Tweak - Replaced legacy homepage shortcodes with the new `[products]` shortcode.
  • Fix - WooCommerce Memberships mobile table styling.
  • Fix - Moved margin from `.woocommerce-breadcrumb` to the new `.storefront-breadcrumb` wrapper.
  • Fix - Fixed alignment of mobile menu toggle.
  • Fix - Removed H1 from logo when the Homepage is not the Blog page.
  • Dev - Removed legacy Sass mixins.
2.3.1 — 2018-05-10
  • Feature - Add support for GDPR features soon to be introduced in WordPress 4.9.6.
  • Tweak - Removed inline CSS cache; WordPress autoloads options by default, there's no advantage to caching the CSS.
  • Fix - Made changes to `icons.scss` to address an issue where Font Awesome icons were not being displayed correctly on some sites.
  • Fix - Apply clearfix to `.col-full` globally.
2.3.0 — 2018-05-08
  • Feature - Sticky Add-To-Cart.
  • Feature - Product Pagination.
  • Feature - WooCommerce Brands integration.
  • Tweak - Increased size of branding section if secondary navigation not used.
  • Tweak - Added a screen reader label to post navigation links.
  • Tweak - Removed RGBaster and added Customizer controls to change the color of text in the homepage Hero section.
  • Tweak - Removed NUX notice if coming from the WooCommerce wizard.
  • Tweak - Updated My Account layout.
  • Tweak - Removed column wrappers, unnecessary as of WooCommerce 3.3.
  • Tweak - Removed Jetpack Infinite Scroll hacks; they are no longer needed as of the latest version of Jetpack / WooCommerce.
  • Tweak - Removed "Free Extensions" column from Welcome page.
  • Fix - Reduce padding on cart table to prevent sidebar from overflowing container.
  • Fix - Hide handheld footer bar when an input is focused.
  • Fix - Prevent entry meta author styles from being applied to the author archives.
  • Fix - All included JavaScript is now compatible with Internet Explorer 11.
  • Fix - Added styling for other buttons in the header mini cart added by extensions.
  • Fix - Improved semantic HTML for pages and single posts.
  • Fix - Removed negative margins in the primary navigation and breadcrumb containers to fix an overflow issue in the Linux version of Chrome.
  • Fix - Removed 1px pixel margin on the product images gallery.
  • Fix - Added missing styles to Composite Products integration.
  • Dev - Upgrade to Font Awesome 5.
  • Dev - Remove `composer.json` from production version.
  • Dev - Added CSS style linting.
  • Dev - Renamed the `sass` folder to `css`. All `.scss` files are now excluded from the production version.
2.2.8 — 2018-02-13
  • Fix - Image bleed from next image in the gallery.
  • Fix - H1 site title tag on Front page instead of Posts page.
  • Fix - Number of columns and rows can now be changed in the Customizer.
  • Fix - Logo image size in Internet Explorer.
  • Fix - Prevent sidebar from overflowing the content at small sizes on cart page.
  • Fix - 404 page responsive layout.
  • Tweak - Updated development blog links.
  • Feature - WooCommerce Memberships integration.
2.2.7 — 2018-01-23
  • Fix - Reverted Chromium overflow fix introduced in 2.2.6 due to incompatibility with other Storefront products.
  • Fix - Jetpack Google Translate widget styling.
  • Tweak - Improved Grouped products table styling.
  • Dev - Added filters; `storefront_custom_logo_args`, `storefront_register_nav_menus`, `storefront_html5_args`, and `storefront_site_logo_args`.
2.2.6 — 2018-01-16
  • Fix - Price slider widget styling.
  • Fix - Apply styles to `a.woocommerce-store-notice__dismiss-link` instead of all links in the store notice.
  • Fix - Fix hidden content when there are no reviews.
  • Fix - Fixed typo in the `Storefront_WooCommerce` class, `thumbnail_columns` method description. Kudos [@cryptexvinci](https://github.com/cryptexvinci).
  • Tweak - Added vcard markup to template.
  • Tweak - Improved My Account Payment Methods styles.
  • Tweak - Improved the Bookings calendar styles.
  • Tweak - Removed jQuery dependency. Kudos [@valdrinkoshi](https://github.com/valdrinkoshi).
  • Tweak - Added "Navigation menus" step to Guided tour.
  • Tweak - Guided tour in the Customizer is now shown to all sites.
  • Dev - Removed non-standard outdated CSS. Kudos [@ElectricFeet](https://github.com/ElectricFeet).
  • Dev - Removed sticky cart. See [this issue](https://github.com/woocommerce/storefront/issues/637) for more information.
  • Dev - [WooCommerce 3.3] - Support for new columns & rows option in the customizer.
  • Dev - [WooCommerce 3.3] - Declare image sizes.
  • Dev - [WooCommerce 3.3] - Hide search button.
  • Dev - `composer.json` file. Kudos [@pmgarman](https://github.com/pmgarman).
2.2.5 — 2017-08-21
  • Feature - Add access to submenus from touchscreen devices. Kudos [@mikeyarce](https://github.com/mikeyarce).
  • Feature - Add styles for keyboard navigation on focus items. Kudos [@mikeyarce](https://github.com/mikeyarce).
  • Fix - Fix hero image positioning when page has RTL direction.
  • Tweak - Remove non-minified vendor script: `rgbaster.js`.
  • Tweak - Enqueue non-minified versions of scripts when `SCRIPT_DEBUG` is defined.
  • Dev - New hook to filter sidebar regions: `storefront_sidebar_args`.
  • Dev - Adds `grunt-contrib-compress` to the build process.
  • Fix - Remove 4th parameter being passed to `remove_action`, it only accepts 3. Kudos [@ashfame](https://github.com/ashfame).
  • Fix - Limit product name cell to `300px` in the order review table.
  • Fix - Check header cart contents length on `mouseover` to dynamically check if the height needs to be limited.
  • Tweak - Removed Structured Data. See [this comment](https://github.com/woocommerce/storefront/issues/620#issuecomment-313629032).
  • Fix - Header cart dropdown padding.
  • Fix - Updated demo store notice `z-index` value to `9999` to prevent conflicts with other elements. Kudos [@iamdharmesh](https://github.com/iamdharmesh).
  • Tweak - Replace WooThemes with WooCommerce.
2.2.4 — 2017-06-27
  • Fix - Notice styling in the payment section of the checkout.
  • Fix - Fix several typos in the theme description and customizer controls.
  • Fix - Remove `:hover` and `:active` states on `.screen-reader-text`.
  • Fix - Hide logo section from structured data if there's no image.
  • Dev - New hook after body tag: `storefront_before_site`.
  • Fix - Fix modular scale negative values not being compiled correctly.
  • Tweak - Open documentation links in a new window.
  • Fix - Translatable labels in the 404 template.
  • Fix - Localize all aria labels.
  • Dev - Remove `wp_kses_post()` from shortcodes output.
  • Fix - Amend support link in admin header to link to the WordPress.org support forum.
2.2.3 — 2017-05-24
  • Fix - Further improvements to prevent widgets from clearing after the update from 2.1.x.
2.2.2 — 2017-05-23
  • Fix - Prevent starter content widgets, nav menus and pages from being added to existing sites unwontedly.
  • Fix - Only set pages full width if fresh site.
2.2.1 — 2017-05-22
  • Fix - Compatibility with PHP versions lower than 5.5.
2.2.0 — 2017-05-22
  • Feature - Adding a featured image to the homepage template will now create a 'hero' component.
  • Feature - Improved new user experience; WooCommerce installation prompted and added starter content to set up the homepage template, menus, widgets and add some demo products.
  • Feature - Guided tour in the Customizer.
  • Fix - Remove unnecessary button styling in WooCommerce Quick View extension.
  • Fix - Only make the order review on checkout sticky of the address column is tall enough to make it worthwhile.
  • Tweak - Improved the Bookings calendar styles.
  • Tweak - :focus borders now dotted.
  • Tweak - Default header background color is now white and header text color defaults updated accordingly.
  • Tweak - Various typographical adjustments to match updated header design.
  • Dev - Added actions; `storefront_jetpack_infinite_scroll_before`, `storefront_jetpack_infinite_scroll_after`, `storefront_jetpack_product_infinite_scroll_before` and `storefront_jetpack_product_infinite_scroll_after`.
  • Dev - Added filters; `storefront_footer_widget_rows` and `storefront_footer_widget_columns` to easily control the number of widget rows / columns in the footer.
  • Dev - FontAwesome and icon styles are now enqueued separately to make removing FontAwesome trivial.
  • Dev - Updated FontAwesome to 4.7.0
  • Dev - Upsells columns filterable via `storefront_upsells_columns`.
  • Dev - Added a column wrapper to product loops. To adjust the layout you now only need to filter `storefront_loop_columns`.
  • Dev - Homepage product sections only display if products are returned.
  • Tweak - Escape background content color before output. Kudos [@pdewouters](https://github.com/pdewouters).
  • Dev - Updated package versions. You'll need to `npm install` next time you try to build.
  • Dev - Adds `grunt-postcss` + `autoprefixer` to the build process to reduce reliance on [Bourbon](https://www.bourbon.io/).
  • Tweak - Doctype in lowercase. Kudos [@B-07](https://github.com/B-07).
  • Fix - Only output `background-image` styles for the header and homepage content sections if an image exists.
  • Fix - Translatable aria labels in the homepage sections. Kudos [@andreaskian](https://github.com/andreaskian).
2.1.8 — 2017-02-17
  • Tweak - [WooCommerce 2.7] - Declare support for the new gallery.
2.1.7 — 2017-01-17
  • Tweak - [WooCommerce 2.7] - Ensure all checkboxes function correctly with new markup.
  • Tweak - [WooCommerce 2.7] - Order item meta styling.
  • Tweak - [WooCommerce 2.7] - Don't display the stock icon when `.stock` is empty.
  • Fix - Cross-sells layout
2.1.6 — 2016-11-15
  • Fix - Close dropdowns in the nav when you tap away on touch devices.
  • Fix - Ensure the header cart dropdown works properly on touch devices.
  • Fix - 404 layout.
  • Fix - Javascript error when `.site-header-cart` isn't present in the DOM.
  • Fix - Consistent spacing in site title.
  • Dev - Refactored `storefront_get_content_background_color()` to account for and give priority (over Storefront Designer) to Storefront Powerpack.
  • Dev - Deprecated `is_woocommerce_activated()` and made it pluggable.
  • Dev - Added `storefront_is_woocommerce_activated()`.
2.1.5 — 2016-10-24
  • Tweak - Jetpack infinite scroll now works on product archives as well as posts.
  • Tweak - Add styles for WooCommerce 2.7's new gallery.
  • Tweak - Style the 'dismiss' link in WooCommerce 2.7's 'demo notice' feature.
2.1.4 — 2016-10-11
  • Fix - Product/category title size in loops (WooCommerce 2.7 compatibility).
  • Fix - Star rating selector when WooCommerce lightbox is disabled.
  • Fix - Dropdowns can now be closed on iOS.
  • Fix - PHP 5.2 compatibility.
  • Tweak - Structured data sanitization and other minor adjustments.
  • Tweak - Header cart dropdown now only scrolls if it renders beyond the current window height.
  • Tweak - Star rating selector styling.
  • Tweak - Widget region order. Addresses the issue of widgets being added to an unexpected region on default installs.
  • Dev - `storefront_post_thumbnail()` is now hooked in to `storefront_post_content_before`.
  • Dev - Added `storefront_post_content_before` and `storefront_post_content_after` actions.
  • Dev - `storefront_post_thumbnail()` now provides a default size.
  • Dev - Updated FontAwesome to 4.6.3.
2.1.3 — 2016-09-26
  • Fix - Dropdowns in the main navigation when tabbing through links.
  • Fix - Hide empty labels when using the Advanced Product Labels extension.
  • Tweak - Updated MasterCard logo. Kudos [@nishitlangaliya](https://github.com/nishitlangaliya).
2.1.2 — 2016-09-08
  • Fix - Fatal errors in the Customizer when using older versions of WordPress.
  • Tweak - blockUI styling on checkout.
  • Dev - Tweaked how Customizer defaults are set so that checkboxes will work.
2.1.1 — 2016-09-02
  • Fix - Changed some customizer settings transport from postMessage to refresh for live preview of changes.
  • Fix - Secondary navigation dropdown styling.
  • Dev - Restructured the way objects are initiated. Objects are now initiated into an accessible global $storefront for access to hooks. Kudos [@jtsternberg](https://github.com/jtsternberg).
2.1.0 — 2016-08-24
  • Feature - Lots of SEO enhancements. Kudos [@opportus](https://github.com/opportus).
  • Feature - Selective refresh on site title, tag line, logo and widgets.
  • Feature - Integration with [Advanced Product Labels](https://woocommerce.com/products/woocommerce-advanced-product-labels/) extension.
  • Feature - Integration with [WooCommerce Mix and Match](https://woocommerce.com/products/woocommerce-mix-and-match-products/) extension.
  • Feature - Integration with [WooCommerce Quick View](https://woocommerce.com/products/woocommerce-quick-view/) extension.
  • Fix - Product thumbnail size on cart page.
  • Fix - Sticky order review position on RTL stores. Kudos [@farookibrahim](https://github.com/farookibrahim)
  • Dev - Restructured scss; removed components/typography and added main styles to `assets/sass/base/_base.scss`. Layout styles then added to `assets/sass/base/_layout.scss`. Moved WooCommerce extension integration styles to `assets/sass/woocommerce/extensions/`.
2.0.7 — 2016-07-26
  • Fix - Compatibility with PHP 5.2.
  • Fix - Further structured data sanitization.
  • Dev - Added .editorconfig.
2.0.6 — 2016-07-22
  • Fix - Added missing laser card icon.
  • Fix - Additional menu displayed on handheld when a menu isn't assigned to the 'primary' location.
  • Fix - Structured data sanitization.
  • Fix - Photography extension layout on handheld devices.
  • Tweak - Product Bundles integration tweaks.
  • Tweak - Updated all docs links to point to docs.woocommerce.com.
  • Dev - Made `storefront_primary_navigation_wrapper()` and `storefront_primary_navigation_wrapper_close()` pluggable.
2.0.5 — 2016-07-05
  • Fix - Saved payment method styling.
  • Fix - Card expiry date layout in checkout.
  • Fix - Product loop links in widgets are no longer underlined.
  • Tweak - Secondary nav wrapper no longer present is no menu is assigned. Kudos [@titanic-fanatic](https://github.com/titanic-fanatic).
2.0.4 — 2016-06-14
  • Fix - Credit card input label styling.
  • Fix - `$content_width` declaration.
  • Fix - Mobile menu when using an empty menu in the primary menu location.
  • Tweak - Minor style fixes / improvements for various WooCommerce extensions.
  • Tweak - Account / Cart links in the handheld nav bar will only appear if the pages are set in WooCommerce.
  • Tweak - Footer padding on handheld devices.
  • Tweak - `pre` background color to ensure legibility when displayed in messages.
  • Dev - Deprecate `storefront_html_tag_schema()`.
2.0.3 — 2016-06-02
  • Fix - Fatal error when using Storefront without WooCommerce.
2.0.2 — 2016-06-01
  • Fix - Correct CSS property applied to the header if no background image is present.
  • Fix - Sticky order review + Checkout Add-ons compatibility.
  • Fix - Active link color when using the Custom Menu widget in the sidebar.
  • Fix - Store notice no longer hidden by the handheld nav bar.
  • Fix - Some errors in structured data. Kudos [@opportus](https://github.com/opportus).
  • Dev - Added `storefront_sticky_order_review` filter.
  • Dev - Added `storefront_structured_data` filter for structured data customisation.
2.0.1 — 2016-05-12
  • Fix - Horizontal scroll bar on Safari.
  • Fix - Ensure the menu toggle background color updates correctly in the preview.
  • Fix - Positioning of cart icon in header cart link.
  • Fix - Missing Customizer settings after updating to 2.0.0.
  • Tweak - Blog pagination hover effect.
  • Tweak - Apply the 'alt' button style to the checkout button in the cart widget.
  • Dev - Apply Customizer setting defaults on `customize_register` to account for child themes filtering `storefront_setting_default_values`.
  • Dev - Fix typo in the `storefront_homepage_after_best_selling_products` action name.
2.0.0 — 2016-05-06
  • Feature - Extensive improvements to the responsive design.
  • Feature - Design refresh including full typography revamp.
  • Feature - Refactored all underlying code and re-organised / minified assets.
  • Feature - Added 'Best Sellers' product section to the Homepage.
  • Feature - oEmbed styling to match Storefront aesthetic.
  • Feature - The welcome screen now dynamically pulls in new products.
  • Feature - Added `storefront_header_styles()` for the header image/styles along with the `storefront_header_styles` filter to customise the treatment of header styles.
  • Feature - Support for the Custom Logo theme feature (requires WordPress 4.5).
  • Feature - Styled 'Average Rating' widget.
  • Feature - Styled WooCommerce 2.6 tabbed account section.
  • Tweak - All template functions are now pluggable.
  • Tweak - The 'menu' button is now styled automatically based on header settings in the Customizer.
  • Tweak - Customizer settings are now all assigned to a single theme mod on theme switch and Customizer save to improve performance.
  • Tweak - Humanised homepage product section titles.
  • Tweak - Redesigned blog post meta section.
  • Tweak - Comments / Reviews design.
  • Fix - Inadequate left/right content margin at certain screen sizes.
  • Fix - z-index on demo store notice.
  • Fix - Checkout add-ons integration.
  • Fix - Display of portrait logos on handheld devices.
  • Dev - Deprecated `storefront_categorized_blog()`.
  • Dev - Deprecated `storefront_sanitize_hex_color()`.
  • Dev - Deprecated `storefront_sanitize_layout()`.
1.6.1 — 2016-01-18
  • Tweak - Jetpack integration updates.
  • Tweak - Styling for WooCommerce 2.5's terms positioning on the checkout.
  • Tweak - Styling for WooCommerce 2.5's totals inc tax on the cart.
  • Tweak - Removed the bottom border on the cart / checkout pages.
  • Tweak - Renamed 'Header' widget region to 'Below Header'.
  • Fix - WooCommerce active filters widget now styled.
  • Fix - Image gallery layouts.
  • Fix - Sticky order review feature now accounts for any size of payment box to avoid cutting off the Place Order button.
1.6.0 — 2016-01-05
  • Feature - [Storefront Mega Menus](https://woocommerce.com/products/storefront-mega-menus/) integration.
  • Feature - Integration with [Ship to Multiple Addresses](https://woocommerce.com/products/shipping-multiple-addresses/) extension.
  • Feature - Sticky order review on checkout.
  • Feature - Automatic credit card type detection in compatible payment gateways.
  • Tweak - Styled the in stock/out of stock message. Props @nishitlangaliya.
  • Tweak - Added new function `storefront_star_rating_script`. Outputs JavaScript for the new star rating input while we wait for WooCommerce 2.5 to be released.
  • Tweak - Contrast on hovered links in the primary navigation.
  • Tweak - If no widgets are present in the sidebar a full width layout will be applied to all pages.
  • Tweak - Updated integration with the Variation Swatches extension.
  • Tweak - Featured images on posts / pages are now centered.
  • Fix - Table alignment on desktop.
  • Dev - Added some new hooks to the homepage template tags; `storefront_homepage_after_product_categories_title`, `storefront_homepage_after_recent_products_title`, `storefront_homepage_after_featured_products_title`, `storefront_homepage_after_popular_products_title`, `storefront_homepage_after_on_sale_products_title`
  • Dev - Styling for 6 column product layouts.
  • Dev - Updates FontAwesome to version 4.5.0.
1.5.3 — 2015-11-13
  • Fix - Storefront will now automatically load a child themes stylesheet.
  • Fix - CSS Syntax error in Customizer output.
  • Tweak - WooCommerce responsive table styles.
1.5.2 — 2015-10-30
  • Fix - Duplicate menu display when not using a handheld menu and switching between desktop/handheld orientations.
  • Tweak - Adjusts how CSS is enqueued for child theme compatibility with RTL.
  • Tweak - Better display of prices in WooCommerce product widgets.
  • Tweak - Improved caption display.
  • Tweak - Re-organised welcome screen.
  • Tweak - Adjusted Product Bundles integration to include support for the WooCommerce Product Bundles - Tabular Layout extension.
  • Tweak - Styled the variation reset link.
  • Tweak - Start rating input now more intuitive.
  • Tweak - Added styles for WooCommerce password strength meter.
  • Tweak - Arrange the login/registration forms on the account page into two columns.
  • Tweak - Support for the most recent class applied to the site logo added by Jetpack.
  • Dev - `storefront_display_comments` is now hooked into `storefront_single_post_after` with priority 20 (was 10).
  • Localization - All translations are now managed on [WordPress.org](https://translate.wordpress.org/projects/wp-themes/storefront)
  • Localization - Product names can no longer be translated.
1.5.1 — 2015-09-10
  • Fix - Occasional text wrapping on product sorting dropdown.
  • Fix - Double taps no longer required to click buttons in iOS browsers.
  • Fix - Fixed the landing page layout in WordPress 4.3+
  • Fix - Header cart now compatible with Currency Converter extension.
  • Tweak - Embedded objects (videos etc) width will no longer exceed the width of their containing element.
  • Tweak - Improved the ligibility of the active swatch when using the Variation Swatches extension.
  • Dev - Improved how RTL stylesheets are enqueued.
  • Dev - The default layout is now filterable via `storefront_default_layout`.
1.5.0 — 2015-08-11
  • Feature - rtl support.
  • Feature - Integration with WooCommerce Deposits.
  • Feature - Pages now display featured images above the page title.
  • Feature - Revamped 404 page helpfulness to include product search, popular products and product ctegories.
  • Feature - Integration with WooCommerce Bundles extension.
  • Feature - Scrolling header cart.
  • Fix - Welcome screen now only visible to admins.
  • Fix - Horizontal scroll bar in Safari at small sizes.
  • Fix - Pay for order screen layout when using full width page template on my account.
  • Fix - Fixed display of disabled `option`s in Firefox.
  • Dev - Added `storefront_sanitize_checkbox()` sanitization function.
  • Dev - Added `Storefront_Custom_Radio_Image_Control` class for creating radio image controls in the Customizer.
  • Dev - Added `storefront_post_thumbnail()`.
  • Dev - Renamed `do_shortcode_func()` to `storefront_do_shortcode()`.
  • Dev - Updated Composite Products integration for compatibility with 3.2.
  • Dev - Updated normalize.css to 3.0.3.
  • Tweak - Menu button spacing on handheld.
  • Tweak - Button display in cart widgets.
  • Tweak - The 'Configure Menus' button in the welcome screen now points to the Customizer.
1.4.6 — 2015-06-10
  • Fix - `font-family` declaration on `select`s.
  • Tweak - Escaping function used on homepage section titles.
  • Tweak - Remove all instances of `do_shortcode()` to improve performance.
  • Tweak - Reduced link focus outline from 2px to 1px.
  • Dev - `$storefront_version` global when using a child theme.

Testimonials

Benny O'Brien@benny_obie

The quick response from a friendly team member at @effectioshop honestly caught me off guard.
Nice work!


12See Benny O'Brien's other Tweets

Stuart Boyle@stuart_boyle

@effectioshop As an eCommerce developer, effectio.org has enabled me to reach higher expectations and my clients are very happy.


8See Stuart Boyle's other Tweets

22,000+ Users · 180 Countries
Trusted by freelancers, agencies & store owners worldwide

How It Works

Install the free EffectIO Dashboard plugin on your WordPress site. It connects to the EffectIO catalog, detects every premium plugin and theme you own, and gives you a single hub to manage licenses, run updates, and keep your admin panel clean — all from one screen.

⚡

One-Click Updates
Update any premium plugin or theme instantly. No manual downloads, no FTP — just click "Update Now."

🔑

License Manager
View, activate, and manage all your license keys in one place. No hunting through emails or vendor dashboards.

🔇

Notification Blocker
Blocks intrusive admin nag screens, upsell banners, and ads that clutter your dashboard. Re-enable anytime.

🛡️

Vendor Request Control
Prevents redundant license-check pings to third-party servers for items you already manage through EffectIO.

📦

Bulk Activation
Club members can activate all eligible plugins and themes at once — one button, zero hassle.

🆓

100% Free
The Dashboard itself costs nothing. Install it and it auto-activates on your domain — no key required.

Get Started in 3 Steps

1

Download & Install

Download the EffectIO Dashboard zip and install it via Plugins → Add New → Upload.

2

Browse & Activate

Open EffectIO → Catalog in your admin panel. The dashboard auto-detects your installed items and matches them to your licenses.

3

Update & Manage

Keep everything current with one-click updates. Manage licenses, block nag notices, and enjoy a cleaner WordPress experience.

Licenses

All WordPress derivative work is GPL-licensed. Most items are pre-activated and ready to use. Some require an activation key — we provide it with your purchase, and the Dashboard lets you apply it in seconds.

Club members enjoy bulk activation: activate every eligible item at once with a single click. No more entering keys one by one.

✅ Money-Back Guarantee

Every item is tested and ships with full features. If something doesn't work and we can't fix it, you get a full refund. We believe premium tools should be accessible — that's why we offer a low-cost subscription so freelancers, small businesses, and agencies can grow without a large upfront investment.

Manage and Update all your sites

17.99 $ / Month Membership

2900 Plugins and Themes. Install, Update, Activate and Delete any plugin. Unlimited Sites. Best WP Agency Deal.

Clean Items

ngo free software

NGO Mission

Always Updated

SSL Connection

Themes