EffectIO WPRS CTA 1.9.2

Description:

WPRS CTA 1.9.2 is an add-on for the WPRichSnippets plugin. Its purpose is to add a Call-To-Action to entries, and the reason given for that is to increase CTR and conversion. It is not a standalone plugin. It is an extension that builds on WPRichSnippets and adds one specific element to entries, a call-to-action, with click-through rate and conversion named as the two outcomes it is meant to improve.

A call-to-action, often shortened to CTA, is a prompt that asks the reader to act. In this case the prompt is attached to entries, so the reader encounters it while viewing an entry rather than somewhere else on the site. The CTA in the product name stands for Call-To-Action. Once the call-to-action is in place on an entry, the reader has a direct invitation to click, and that invitation is the mechanism through which the add-on works toward increased CTR and conversion.

The intended users are site owners who run WPRichSnippets and want their entries to produce more clicks and more conversions. CTR is short for click-through rate, which is the share of readers who click. Conversion refers to a reader completing the action the site owner is aiming for. Because the add-on targets both figures at once, it suits sites where entries are expected to lead the reader toward an action rather than simply being read.

Because WPRS CTA is an add-on, it is made to work together with WPRichSnippets rather than to replace it. The plugin continues to do its own work, and the add-on contributes the call-to-action on entries alongside it. Site owners who already use WPRichSnippets can treat the call-to-action as an addition to their entries rather than a separate system. For anyone deciding whether this fits, the essentials are easy to restate. The product adds a call-to-action to entries, it extends WPRichSnippets, and it aims to increase CTR and conversion. Version 1.9.2 is the release named for the product.

Main Features of WPRS CTA:

• ['- Adds a call to action to entries', '- Increases CTR on your entries', '- Helps increase conversion', '- Works as an add-on for the WPRichSnippets plugin']

EffectIO members receive updates through the managed update channel. Install the EffectIO Connect plugin on your site and it handles activation, updates and licensing automatically.

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The 1.9.2 version stays on this update channel for the subscription year.