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EffectIO Hummingbird Pro

Name: Hummingbird Pro 3.13.0
SKU: hummingbird-pro
Price: 70 USD
Availability: 9.99

Original price was: $70.00.Current price is: $9.99. / year

Drop-in compatible replacement & Licensed Product

Hummingbird zips through your site finding new ways to make it load faster, from file compression and minification to browser caching – because when it comes to pagespeed, every millisecond counts. Version: 3.5.0 Hummingbird zips through your site finding new ways to make it load faster, from file compression and minification to browser caching – because when it comes to pagespeed, every millisecond counts.

Released on: 2025-03-20

Single License

Latest version of the plugin
Activation Keys or Pre-activated
Direct Download / EffectIO Dashboard
All future updates for one year
Automatic Updates

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2830 Plugins and Themes
15 Downloads / Day
Direct Download / EffectIO Dashboard
Regular updates
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17,99 / Month Membership

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Guaranteed pre-activated plugins. Most items work immediately after installation. Open a support ticket to obtain the license keys for the ones that ask for activation.

Free support to install and setup on your site.

Description

Hummingbird Pro 3.5.0: Optimize Performance, Improve Loading Speeds, and Boost Your WordPress Site

Hummingbird Pro 3.5.0 is a powerful performance suite designed to build faster, lighter, and better-optimized WordPress sites. With easy and safe asset optimization, this ultimate performance plugin is perfect for all users, whether you need simple one-click solutions or want to finetune your site down to the last CSS file.

Superior Performance Optimization

Easily identify HTML, JavaScript, and CSS files that can be compressed, combined, delayed, or moved for maximum performance.
Test changes before pushing them live with the built-in Safe Mode, ensuring a seamless user experience.
Benefit from special monitoring tools that make Hummingbird Pro worth it, even if you already use caching plugins like WP Rocket or W3 Total Cache, or if your hosting provides similar features.

Seamless Integration with Cloudflare

Take full advantage of Cloudflare features by simply plugging in your API key and controlling your Cloudflare settings via Hummingbird Pro.
Enable the WPMU DEV CDN as a member to host your CSS and JavaScript files on their global CDN, serving them from 114 locations closest to each visitor.
Enjoy compatibility with third-party CDNs like Cloudflare, ensuring no content overlap and maximum delivery efficiency.

Advanced Features and Pro Bonuses

Access advanced features like Uptime Monitoring, enabled by default on WPMU DEV hosted sites, and Pro Notifications to receive reports on advanced features.
Gain automatic access to the entire suite of performance, security, backup, and white labeling tools with a WPMU DEV membership plan.
Benefit from 24/7 expert support, including live chat, to help you optimize your WordPress site.

Flexible Membership Plans

WPMU DEV offers different membership plans tailored to businesses and freelancers of all levels. With affordable pricing and a 30-day money-back guarantee, you can cancel any plan for any reason. Please note that free trials are currently not available.

Unlock the Full Potential with EffectIO

With EffectIO’s alternative update channel for plugins, you can optimize your WordPress site using the Hummingbird Pro plugin. All items can be easily updated through the EffectIO Dashboard and come pre-activated with GPL code, ensuring premium support and hassle-free performance optimization.

Hummingbird zips through your site finding new ways to make it load faster, from file compression and minification to browser caching – because when it comes to pagespeed, every millisecond counts.

3.13.0 — 2025-03-17

Improvement: Add new Google audits in Performance Test
Improvement: Whitelabel email notifications
Improvement: Ensure JS Delay, HB CDN, and Lazy Load work together
Improvement: Updated component versions
Improvement: Ensure compatibility with PHP 8.4
Improvement: Performance enhancements
Fix: The 'Reset' option in AO Settings does not reset Critical CSS and Font Optimization settings
Fix: WooCommerce "Disable Cart Fragments On > All Pages" is not behaving as expected
Fix: Critical CSS generation issue for taxonomy feed pages
Fix: Page Cache is not cleared automatically after saving menu from the Site Editor
Fix: Static Server Cache is not clearing on post update
Fix: Add wpdef_lockout_ to the default cookie exclusion list

3.12.0 — 2025-02-04

New: Option to clear Static Server Cache when a post/page is updated
New: UI option to exclude inline JS from the Delay JS feature
Improvement: Exclude Elementor assets from Asset Optimization (AO)
Improvement: Better compatibility with The Events Calendar plugin
Improvement: New option to switch back to the legacy textarea for Exclusion Optimization (EO) exclusion keywords
Improvement: New constant to completely skip the Asset Optimization (AO) module and use Exclusion Optimization (EO) only
Improvement: Core WP files are now marked clearly in Exclusion Optimization (EO) exclusions
Improvement: Compatibility check added for WPML
Fix: Critical CSS toggle in the Summary Box was not updating
Fix: Delay JS Exclusions and Critical CSS Exclusions Keyword not cleared when hitting enter
Fix: Manual Inclusions textarea expander not working on Critical CSS
Fix: Taxonomies not excluded from Critical CSS when Categories are excluded
Fix: Exclude files, plugins/themes and keywords from Critical CSS generation when they are added to exclusions

3.11.0 — 2024-12-18

New: Granular asset exclusion controls for Delay JS and Critical CSS, allowing easier adjustments and fine-tuning.
Improved: Enhanced asset optimization and Critical CSS generation by ignoring empty URLs and commented CSS, reducing errors.
Improved: Prioritized Critical CSS generation before other CSS optimizations to prevent unexpected visual behavior.
Improved: Removed certain autoload options to boost overall performance.
Improved: Optimized API interactions with WPMU DEV hosting’s Static Server Cache for smoother integration.
Fixed: Debug log errors when running a Performance Test.
Fixed: Fatal error occurring when using Lazy Comments with Divi.
Fixed: Ensured compatibility with WordPress 6.7

3.10.0 — 2024-10-16

New: Option to delay below-the-fold Critical CSS until user interaction for better performance
New: Separate Mobile CSS generation when using Above-the-fold Critical CSS for improved mobile performance
Improved: Better page caching and preloading for mobile devices for improved response times
Improved: Better Critical CSS handling for themes which do not pass explicit IDs
Improved: Added Critical CSS, Delay JS and Font Swapping options on the Setup wizard
Fix: Asset Optimization Compatibility issues with Woo cart and checkout pages

3.9.4 — 2024-08-26

Improvement: Improved WPML compatibility
Improvement: Improved Static Server Cache integration stability

3.9.3 — 2024-08-12

New: Viewport Meta Optimization for better mobile performance and responsiveness
Improvement: Font Swapping for inline CSS font declarations
Improvement: Caching compatibility with WooCommerce Multilingual & Multicurrency by WPML
Fix: file_get_contents preventing Hummingbird from loading scripts in JavaScript Delay module
Fix: PHP warnings generated by Performance test
Improvement: Redis Object Caching integration deprecated
Improvement: Legacy manual critical CSS deprecated (Replaced with automatic Critical CSS generation)
Improvement: Minor fixes and improvements for Static Server Cache (FastCGI) integration

3.9.2 — 2024-07-23

Improvement: Security hardening

3.9.1 — 2024-07-10

Fix: Whitelabel fixes
Improvement: General code improvements

3.9.0 — 2024-07-09

Improvement: Better integration with WPMU Dev hosting’s Static Server Cache
Improvement: Option to switch Font Swapping modes to fine tune performance
Improvement: Option to switch Font Preloading modes to fine tune performance
Improvement: Preload Caching is now enabled by default for Homepage when Page Caching is active
Improvement: Woo cart and checkout pages are excluded from optimization to prevent broken functionality
Improvement: Faster Critical CSS processing
Improvement: WP 6.6 compatibility
Fix: Google Site Kit compatibility with Asset Optimization
Fix: Relative URLs are now handled without errors when generating Critical CSS

3.8.1 — 2024-05-02

Fix: Font optimization causes issue with RSS feeds
Fix: PHP errors and warnings

3.8.0 — 2024-04-24

New: Load local fonts early with font preloading
New: Font swapping to ensure that text remains visible while webfont is downloading
Improvement: Better caching compatibility with popular third-party plugins
Improvement: Auto-populate CDN and web font domains in Advanced Tools > Preconnect
Fix: PHP warnings
Fix: Delay JS compatibility issue with Avada
Fix: Asset optimization bug fixes

3.7.4 — 2024-03-27

Improvement: Security hardening

3.7.3 — 2024-03-13

New: Replaced deprecated FID check with INP in performance test

3.7.2 — 2024-01-16

New: Use static IPs for Critical CSS service
Improvement: Ignore missing CSS files when generating Critical CSS
Fix: Avoid calling the Critical CSS service too frequently

3.7.1 — 2023-12-20

Improvement: Stability improvements

3.7.0 — 2023-12-06

Fix: Critical CSS and Delay JS causing validation errors with AMP
Fix: Compatibility warning with PHP 8.3
Improvement: Better analytics

3.6.1 — 2023-11-06

Fix: Minify module generating CSS file with HTML inside, when source CSS file not found

3.6.0 — 2023-10-03

New: Generate Critical CSS for your pages to address render-blocking resource warnings and eliminate unused CSS
Improvement: Add comments for all translation strings that have placeholders in them
Improvement: Set minimum required PHP version to 7.4
Fix: PHP errors and warnings
Fix: Asset Optimization doesn't save settings on Manual Mode
Fix: Delay JS conflict with Hub Client

3.5.0 — 2023-06-21

New: Delay JS - Delay the execution of scripts to prioritize page rendering
Improvement: PHP 8.2 Compatibility
Fix: Accessibility Improvements
Fix: Security audit and improvements
Fix: Filter panel overlaps result while scrolling down on Asset Optimization page
Fix: Asset Optimization doesn't save manual settings in some situations
Fix: Minor improvements in code and copy

3.4.7 — 2023-06-13

Improvement: Performance improvements

3.4.6 — 2023-04-17

Improvement: Switch from React development build to production build
Fix: Asset Optimization stats showing NaN on non-English sites
Fix: HB CDN automatically excluding two files from Themeco Pro theme
Fix: Hummingbird performance test results accordion not opening
Fix: Whitelabel issue with "What's New" modal
Fix: Minor compatibility issues with PHP 8.2

3.4.5 — 2023-03-24

Fix: Incorrect post types getting deleted

3.4.4 — 2023-03-15

Improvement: Minor bug fixes and improvements

3.4.3 — 2023-02-23

Fix: Security fix

3.4.2 — 2023-02-16

Fix: JS error in configs

3.4.1 — 2023-02-16

Improvement: Security hardening
Fix: Issue when upgrading from version 2.7.3

3.4.0 — 2022-11-28

New: Asset optimization safe mode
New: React-based asset optimization module
New: Compatibility module with WPMU DEV hosting FastCGI feature
New: Map generated filenames to actual filenames on Manual Asset Optimisation
New: Replace Google fonts with Bunny fonts for GDPR compliance
Fix: Performance module showing older version of the report after scan
Fix: Page cache preloader icon
Fix: Uptime compatibility with WPMU DEV free Hub
Fix: Smush activation links on MU
Fix: Dashboard Asset Optimization Stats are different from the AO Summary Details
Fix: Miscellaneous PHP warnings and errors

3.3.7 — 2022-11-17

Improvement: Code and compatibility improvements

3.3.6 — 2022-11-01

Enhance: Security hardening
Enhance: WP 6.1 compatibility

3.3.5 — 2022-10-04

Enhance: Membership status check

3.3.4 — 2022-06-16

Enhance: Split out JavaScript libraries into smaller files
Enhance: Reports compatibility with Defender masking feature
Enhance: Cleanup on uninstall on network installs
Enhance: Page cache compatibility with Defender security headers
Fix: Usage tracking option on network installs
Fix: Setup module logic on plugin activation
Fix: Inline limits in asset optimization
Fix: Weekly performance report sometimes sent out twice
Fix: Settings link on Plugins page
Fix: Comment on-click lazy loading
Fix: Translation link URL
Fix: Tooltip showing by default on 'Checking files' asset optimization modal
Fix: Redis module not always being able to write to wp-config.php file
Fix: Skip onboarding wizard if a config has been applied
Fix: Rename "Basic" config to "Default"
Fix: Tutorials scripts loading on all pages

3.3.3 — 2022-05-12

New: Set the number of comments to preload in lazy loading module
Enhance: Clean up after uninstalling on multisite
Enhance: Remove duplicate 'wphb_page_cache_cleared' action in favour of 'wphb_clear_cache_url'
Enhance: Sanitize input fields in Configs module
Enhance: Compatibility with Weglot plugin
Fix: PHP undefined array key warnings
Fix: Fatal error when clearing cache in certain conditions
Fix: Toggling Uptime from WPMU DEV hub
Fix: Clear cache button not white labeled
Fix: Onboarding setup wizard summary layout
Fix: Onboarding setup wizard tracking option on multisite
Fix: Smush upsell block logic
Fix: Tutorials on dashboard page cannot be hidden
Fix: Duplicate users in notifications modal
Fix: Errors when offloading ES6 modules with import statements to CDN
Fix: Clear cache button (admin bar) logic on network installs
Fix: Cloudflare zone selector not working
Fix: High contrast notice in comments lazy load module
Fix: Lazy loading WooCommerce reviews

3.3.2 — 2022-03-14

Fix: XSS vulnerability

3.3.1 — 2022-02-24

New: Onboarding setup wizard
Enhance: Support for WPMU DEV Hub
Enhance: Add a unique salt when enabling Redis integration
Enhance: "How does it work" section in asset optimization module
Fix: Incorrect detection of Cloudflare APO status
Fix: Missing action buttons on Integrations page in sub sites
Fix: Page cache not clearing when caching is disabled on subsites
Fix: Duplicate ID elements on dashboard page
Fix: Inability to auto start asset optimization scan from dashboard page on free version
Fix: Remove global configs from network subsites
Fix: An invalid form control with name='cloudflare-email' is not focusable error
Fix: Documentation link in Notifications module
Fix: Translation strings
Fix: Styles for Select2 textarea elements

3.3.0 — 2022-01-11

New: Font optimization is now part of automatic asset optimization mode
New: Notification email designs
New: Plugin icon
Enhance: Add file size limits for inlining assets in asset optimization module
Enhance: Status of assets in asset optimization module
Enhance: Updating of exclusion list in asset optimization UI
Enhance: Page types exclusions in page caching
Enhance: PHP 8.1 compatibility
Fix: Clearing page cache on subsites in a network sub-directory installs
Fix: Page caching module not showing for site admins
Fix: Browser caching module not showing on subsites with Cloudflare integration
Fix: Cached files counter when purging cache
Fix: Infinite loop with orphaned assets when page cache integrations are enabled
Fix: Cases when asset optimization breaks CSS with background SVG images
Fix: Asset optimization auto selecting files in auto mode
Fix: Cloudflare integration when a site is installed in a sub-folder
Fix: Missing notification modules and translations
Fix: Errors when purging Varnish cache
Fix: Fatal error when scheduling database reports
Fix: Fatal error with WP Ultimo 2.x

3.2.1 — 2021-11-24

Fix: Sync issues with WPMU DEV Hub

3.2.0 — 2021-11-24

New: Notifications module and dashboard widget
New: Performance reports for subsites
New: Database cleanup reports
New: Page cache integration with WP Ultimo plugin
New: Browser caching set up wizard
Enhance: Simplify and improve browser caching setup
Enhance: Allow changing file location for asset optimization in multisite
Fix: PHP warnings when syncing settings with Hub
Fix: Parse warning in DOM when using font optimization

3.1.4 — 2021-11-04

Enhance: White labeling support
Fix: Double notices on Dashboard page
Fix: Translation strings

3.1.3 — 2021-11-01

Enhance: Minor performance improvements

3.1.2 — 2021-10-19

New: Option to hide average response time from Uptime reports
Enhance: Database cleanup drafts processing - drafts are now moved to trash instead of removed completely
Enhance: Asset optimization processing - to prevent infinite processing loops, assets that use timestamps for versions will no longer be tracked
Enhance: Asset optimization purging orphaned data entries
Enhance: LiteSpeed server browser cache instructions
Enhance: Compatibility with WPMU DEV hosting FastCGI
Fix: Asset version changes not triggering asset optimization updates
Fix: Page cache not clearing out cache when menu is updated
Fix: Page cache not working on a page/post if the slug is 'mobile'
Fix: PHP undefined offset warnings
Fix: Hidden CPTs clearing out page cache
Fix: Configs not working for subsite admins
Fix: PHP warnings on Dashboard page when Smush was previously installed and removed
Fix: Performance optimization guide link

3.1.1 — 2021-09-07

New: Import/export of asset optimization settings on network subsites
Enhance: Page caching warnings and errors
Enhance: Compatibility with PHP 8.1
Fix: PHP warning in Asset Optimization module
Fix: Error with [object Object] in Gzip module
Fix: Page cache status when disabling the plugin on the network
Fix: Preload key requests audit in performance test
Fix: Performance scans not always starting in Firefox
Fix: Cloudflare integration not detecting mapped domains on subsites
Fix: Cloudflare modal not properly closing
Fix: Overlapping tooltips on Asset optimization page

3.1.0 — 2021-07-20

New: Asset optimization preload option
New: Asset optimization async option for external assets
New: Add prefix to Redis cache via the WP_REDIS_SALT define (possible to store cache for multiple sites in a single database)
New: DNS prefetch for asset optimization CDN
New: Filter relevant audits in the performance test
New: Connect to Cloudflare via API token
Enhance: Allow setting crossorigin attribute for preconnect resources
Enhance: Performance test score metrics weights (inline with latest Lighthouse changes)
Enhance: Performance test tooltips
Enhance: Make sure logging is active only when both WP_DEBUG and WP_DEBUG_LOG are set
Enhance: Set the cache by device type option in Cloudflare APO for new installs
Enhance: White labeling support
Enhance: Processing of configs from other plugins
Fix: Do not preconnect to Google fonts servers if no fonts are being optimized
Fix: Broken purchase link in Cloudflare APO integration
Fix: Page cache module not always showing on subsites
Fix: Redis not connecting to external servers via hostname
Fix: PHP warnings for undefined index original_size
Fix: PHP warnings when doing performance scans from Dashboard
Fix: PHP warnings array_filter() expects parameter 1 to be array
Fix: Saving/applying settings via configs for Page Caching module on network installs

3.0.1 — 2021-06-17

New: Configs
New: Define for controlling Redis exclusion groups
New: Allow adding admin bar shortcuts for purging various caches
Enhance: Move admin bar cache controls settings to the Settings - General page
Enhance: Performance test informative audits UI
Fix: Dashboard and Gzip compression module layout issues on mobile devices
Fix: White pages when page cache is removed without header files
Fix: Asset optimization empty debug link on subsites
Fix: Documentation links
Fix: Skip performance test button styles
Fix: Skipping performance tests on subsites

3.0.0 — 2021-05-19

New: Performance reports (synced with latest Lighthouse API)
New: Cloudflare automatic platform optimization (APO) integration
New: Cloudflare integration for subsites
New: Asset optimization font preloading
New: Allow customizing page cache file names with a wphb_cache_* cookie
New: Preconnect option
Enhance: Asset optimization asset action tooltips
Enhance: UX in Redis integration
Enhance: Asset optimization and page cache compatibility
Fix: Asset optimization settings reset
Fix: Asset optimization UI inconsistencies
Fix: Clear cache notice on network subsites
Fix: Select element styles on reporting screens
Fix: Overwriting network admin settings in advanced tools
Fix: Page cache clearing taking too long during post edit
Fix: Cloudflare browser caching settings not syncing with Hub 941105-1742236021-au

Testimonials

Benny O'Brien@benny_obie

The quick response from a friendly team member at @effectioshop honestly caught me off guard.
Nice work!

9:15 PM - Mar 14, 2018

12See Benny O'Brien's other Tweets

Stuart Boyle@stuart_boyle

@effectioshop As an eCommerce developer, effectio.org has enabled me to reach higher expectations and my clients are very happy.

11:30 AM - Dec 14, 2016

8See Stuart Boyle's other Tweets

22,000+ Users · 180 Countries
Trusted by freelancers, agencies & store owners worldwide

How It Works

Install the free EffectIO Dashboard plugin on your WordPress site. It connects to the EffectIO catalog, detects every premium plugin and theme you own, and gives you a single hub to manage licenses, run updates, and keep your admin panel clean — all from one screen.

⚡

One-Click Updates
Update any premium plugin or theme instantly. No manual downloads, no FTP — just click "Update Now."

🔑

License Manager
View, activate, and manage all your license keys in one place. No hunting through emails or vendor dashboards.

🔇

Notification Blocker
Blocks intrusive admin nag screens, upsell banners, and ads that clutter your dashboard. Re-enable anytime.

🛡️

Vendor Request Control
Prevents redundant license-check pings to third-party servers for items you already manage through EffectIO.

📦

Bulk Activation
Club members can activate all eligible plugins and themes at once — one button, zero hassle.

🆓

100% Free
The Dashboard itself costs nothing. Install it and it auto-activates on your domain — no key required.

Get Started in 3 Steps

Download & Install

Download the EffectIO Dashboard zip and install it via Plugins → Add New → Upload.

Browse & Activate

Open EffectIO → Catalog in your admin panel. The dashboard auto-detects your installed items and matches them to your licenses.

Update & Manage

Keep everything current with one-click updates. Manage licenses, block nag notices, and enjoy a cleaner WordPress experience.

Licenses

All WordPress derivative work is GPL-licensed. Most items are pre-activated and ready to use. Some require an activation key — we provide it with your purchase, and the Dashboard lets you apply it in seconds.

Club members enjoy bulk activation: activate every eligible item at once with a single click. No more entering keys one by one.

✅ Money-Back Guarantee

Every item is tested and ships with full features. If something doesn't work and we can't fix it, you get a full refund. We believe premium tools should be accessible — that's why we offer a low-cost subscription so freelancers, small businesses, and agencies can grow without a large upfront investment.