EffectIO Follow-Up Emails

WooCommerce Follow Up Emails

WooCommerce Follow Up Emails helps you automate communications via email and twitter to keep customers, students and prospects engaged with less work and spending money. Customize your emails and change your business for the better since nowadays social media is a powerful marketing tool. Follow-Ups is an extension which acts as an auto-responder to your customers with personalized emails.

Those emails are delivered automatically at a specific time in your customer’s inbox. This plugin is a customer friendly tool, which helps you maintain a more personal relationship with your clients. The emails are send after the customer does a specific action, like making a purchase, taking a quiz or signing up for an account.

This plugin allows you to:

• Email and Tweet your customers and prospects
• Track efficacy of your emails (open/clicks/sends/etc)
• Automate your marketing communications, so you can spend more time selling
• Track customer value to enhance knowledge of your customers
• Stay abreast of your students’ progress, and communicate updates
• Create reminders to ensure no communication is missed
• Optimize your email marketing spend with no outrageous monthly fees
• Create and manage mailing lists to get a complete 360-degree view of your email marketing
• Customize templates for each campaign (or even email) to ensure emails look great on every device
• Personalize your emails with built-in variables and merge tags, as well as support custom variables
• Enhance the WooCommerce email system and integrate it into your marketing plan

Awesome integrations

WooCommerce Follow Up Emails are directly integrated with many of your favorite plugins and extensions. It makes it extremely easy to send emails and tweets. It does not matter what plugins you are using even if you do not have WooCommerce installed. In fact, using our API, you can integrate with any service, just install Follow-up Emails and WordPress and you are ready to go!

How to install this extension

1. First, you have to download the .zip file from your WooCommerce account.
2. Then, you go to WordPress Admin > Plugins > Add New and Upload Plugin with the file that you downloaded with Choosed File.
3. In the end, you click Install Now and Activate the extension.

Woocommerce Follow Up Emails Functionalities

Therefore, first of all, you can check your emails from the “Emails” section. Then you can check your campaigns from the section with the same name. Customize each created campaign with your own site’s needs.

Simply write the name of the campaign in the first section, then the slug. Keep in mind that you should follow the SEO rules, which means you should keep the urls short and without any underline _ . Also add a description to your campaigns and then click on “Add New Campaign”.

When you want to add a new follow-up, you can do so by clicking on the specific function on the left part of the screen. Then simply add the follow up name and email subject:

Then go to the bottom of the page and set the following settings:

The first field is the sending delay. You can therefore set your site to send emails after 1 minute or simply after 1 hour. However, we’d recommend you to keep this time as short as possible, because users hate it when they do not get replied to. The sooner you reply to your users’ messages, the better, because they will feel more important and they tend to trust you & buy more from your shop.

You can choose when to trigger this email as well as the product and its category or you can even add an additional rule:

Reports

In order to access this section, go in the left menu and click on “Reports”.

You can filter the emails you’ve sent after: opens, clicks, or CTOR (click to open rate). If you click on any of them, a report will show up, depending on the data that you have.

Here is the status of your emails: you can see how many emails you’ve sent, how many of them have been opened, the bounces, clicks and unsubscribes. The lower the unsubscription rate is, the better. That’s because this shows you how many users are interested in what you’re actually sending them.

Below, there are the devices used and the geolocation:

Coupons

As you can see, Woocommerce Follow Up Emails has a coupon code part, too. You can name the coupon, which we would highly recommend, put it a prefix and choose the variable. You can also set the discount type and the coupon amount. If you want, you can also allow free shipping and set its expiry date. What is more, they have some usage restrictions and limits, which is perfect if you don’t want to spend too much money or lose money during the discounts & coupons time.

To sum up

Woocommerce Follow Up Emails is the plugin that you need in order to get your email marketing campaign job done. Start now using it and make awesome functional sites. This is also useful when it comes to user tracking, as you will know why and how your users convert or not. Don’t forget to check EffectIO for more plugins & their updates!