EffectIO Give – Google Analytics Donation Tracking 2.1.0

Original price was: $70.00.Current price is: $9.99. / year

Drop-in compatible replacement & Licensed Product

Add Google Analytics Enhanced eCommerce tracking functionality to Give to track donations. Version: 2.1.0 Add Google Analytics Enhanced eCommerce tracking functionality to Give to track donations.

Released on: 2025-01-14

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Give – Google Analytics Donation Tracking 2.1.0

Track your donation campaign success with Google Analytics Enhanced Ecommerce features using Give – Google Analytics Donation Tracking. This addon integrates seamlessly with your existing Google Analytics tracking to provide powerful reporting features and in-depth insights into user interactions with your donation forms.

With Enhanced Ecommerce tracking, you can measure various user actions including initiating the donation process, completing a donation, admin refunds, and more. This free feature captures valuable data about your donation transactions, such as transaction amount, traffic sources, popular donation forms, and the number of visits before a donor gives.

Even though you don’t sell products, payments still occur during the donation process, making it essential to understand where your donors are coming from and how they convert from website visitors to donors. By leveraging Google Analytics, you can unlock a wealth of actionable information and gain a deeper understanding of your donors.

This addon works alongside your existing Google Analytics integration without replacing it. It enhances your current setup by enabling Google Analytics to capture and analyze your donation data effectively.

Please note that if you currently use Google’s Universal Analytics with Enhanced Ecommerce tracking, you will need to transition to Google Analytics 4 by July 2023. The GiveWP Google Analytics addon now supports GA4 to ensure a seamless transition.

Key Features:
– Measure the types of donations people give, including one-time, recurring, subscription, or renewal.
– Combine with all GiveWP premium addons to maximize your fundraising efforts.
– Easy installation and setup process.
– Use Google Analytics to understand the donor journey from visitor to donor.
– Gain access to a wide range of useful reports and insights.
– Helps you raise more money for your cause or organization.
– Fully compatible with the EffectIO Dashboard for easy updates and activation.
– Premium support from EffectIO.
– GPL code ensures complete flexibility and customization options.
– Take advantage of super deals from EffectIO, offering 30% to 90% discounts on plugins and addons.

Don’t miss out on the powerful tracking and reporting capabilities of Give – Google Analytics Donation Tracking. Gain valuable insights into your donation campaigns and optimize your fundraising efforts. Get started today with the EffectIO Dashboard and unlock the full potential of this addon.

Add Google Analytics Enhanced eCommerce tracking functionality to Give to track donations.

1.2.5
  • New: Added support for the upcoming release of GiveWP 2.7.0 and the new donation form template.
1.2.4
  • New: Added support for "utm_content" for deeper tracking at the content level, for example which Facebook post, or which email led to a donation.
1.2.3
  • Fix: Donations added using the Manual Donations add-on are no longer being tracked in Google Analytics.
1.2.2
  • fix: Revised how the source and medium are captured for donations.
1.2.1
  • Fix: Prevent donations more than $1,000 from recording incorrectly in GA.
  • Fix: Ensure source and medium are being captured correctly for donations.
1.2.0
  • Fix: Properly send the client ID rather than a random one when sending transactions and refunds to Google Analytics.
  • Fix: Refactored code for more reliably data tracking in Enhanced Ecommerce.
1.1.4
  • Fix: Plugin conflict with Gravity Forms causing a JS error to appear.
  • Fix: Traffic with a "utm" source and medium query parameter are now properly sent to GA for donation event-related visits.
1.1.3
  • Tweak: Made a change to how the "Source / Medium" information is collected when a donation is processed so that you should now see the correct source display in Enhanced Ecommerce. Such as if a donor was referred from "Facebook" or "Google" it will now display properly rather than "(direct) / (none)" incorrectly.
  • Fix: Corrected constants that we preventing certain images and scripts from loading due to an incorrect path.
1.1.2
  • Fix: Corrected parameters being sent to Google Analytics Enhanced Ecommerce tracking causing quantity and price to not display properly.
1.1.1
  • Fix: Make the "Donation Form View" event a non-interactive event as to not mess with bounce rates if forms are embedded throughout the site.
1.1
  • New: GA Events now display all under the "Fundraising" category.
  • New: Improved tracking for offsite payment gateways such as PayPal Standard.
  • Fix: Resolved issues with sending tracking code on WP Engine.
  • Fix: Improved checkout flow so the "Add to Cart" step is always fulfilled and there's no gap in the checkout flow within GA.
1.0
  • Initial plugin release. Yippee!

Testimonials

Benny O'Brien@benny_obie

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@effectioshop As an eCommerce developer, effectio.org has enabled me to reach higher expectations and my clients are very happy.


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